The campaign encourages everyone to spend one hour in nature cleaning up in May.
The #Zeropollutionhour campaign particularly challenges other cities, companies, workplaces and communities to spend one hour in May collecting litter and waste out of nature.
The challenge campaign’s homepage can be found www.greenreality.fi. A Facebook event has also been created for the campaign.
Participants in the campaign are encouraged to post on social media with the hashtag #zeropollutionhour and mark the area they helped clean on the map using Maptionnaire. The map will open in May, please choose your language.
The clean-up campaign is part of the European Union’s Green Week
Anyone can take part in the clean-up challenge either individually or as a group. Lahti and Lappeenranta lead by example with their local campaigns.
The cities of Lahti and Lappeenranta will follow the progress of the campaign on social media through, for example, the number of people participating in social media events and posting hashtags.
The joint campaign between Lahti and Lappeenranta is part of EU Green Week. This year, the theme of Green Week focuses on zero-pollution targets.
Lahti and Lappeenranta are among the green cities awarded by the EU this year. Lahti is the European Green Capital 2021 and Lappeenranta is a European Green Leaf 2021 city.
The campaign complies with current covid-19 restrictions.